1991
Founded by Waleed Al Ibrahim and Saleh Kamel
Al Ibrahim, whose sister Al Jawhara was married to King Fahd, with the Jeddah financier Saleh Abdullah Kamel. Al Ibrahim has been chairman for the whole thirty-five years.
MBC · September 1991 — September 2026
35
In September 1991 a channel funded by Saudi money began broadcasting Arabic television from London, because no Arab government would have allowed it at home. Thirty-five years later it is listed on Tadawul, controlled by the Saudi sovereign fund, and run from Riyadh.
Launched Sept 1991, London Headquarters London → Dubai 2002 → Riyadh 2022 Listed Tadawul, 8 Jan 2024 Weekly viewers 150m+ in MENA
In 1991 there was no such thing as private Arabic television. Every channel across the region belonged to a ministry, and every bulletin opened with whatever the ministry had done that day. Satellite changed the physics of the problem: a signal sent up from Europe came down everywhere, and no national broadcasting authority could stop it. What was needed was somebody willing to pay for it.
Two men were. Waleed bin Ibrahim Al Ibrahim, a Saudi businessman whose sister had married King Fahd, and Saleh Abdullah Kamel, a Jeddah financier, put MBC 1 on air from London in September 1991 — the first privately owned pan-Arab satellite television channel. London was not sentimental. It was where the facilities, the engineers and the editorial freedom were. The company stayed eleven years, bought the American wire service United Press International in 1992 for just under four million dollars, sold it again at the end of the decade, and then left.
On 1 January 2002 MBC went on air from Dubai Media City. What followed was a factory. English-language film channels, a children's channel, a music channel, an action channel, a channel for the Maghreb, channels for Egypt — and on 3 March 2003, weeks before the invasion of Iraq, Al Arabiya, launched as the Saudi answer to Al Jazeera and defined almost immediately by the war it was built in time for. By the group's twenty-fifth year it was running more than a dozen channels and was described by its own commentators as the last of the pan-Arab satellite pioneers still standing.
Then it moved again. In September 2022 the group inaugurated a headquarters in Riyadh; in January 2024 it listed on the Saudi exchange; in September 2025 the Public Investment Fund completed the purchase of 54 per cent. This is the part that makes MBC unusual as an institution to remember. It has been, in effect, three companies wearing one name — a London broadcaster, a Dubai content group and a listed Saudi media company — and each move took a generation of people with it. The person who arranged the first uplink and the person running a streaming P&L in Riyadh have almost nothing in common except an employer's initials.
What follows is the thirty-five years in order — the launches, the formats, the acquisitions and the listing, and also the parts the anniversary films leave out: the founder detained in Riyadh in 2017, the ownership that changed and was reported four different ways, the rights business that went elsewhere, the channels that closed. Where the record is contested it is marked as contested. That is the only honest way to write it.
Era I
1991 — 2001
A single Arabic channel broadcast out of London by two Saudi businessmen, funded privately, briefly owning an American wire service, and proving that pan-Arab satellite television did not have to belong to a government.
1991·09London
The first privately owned pan-Arab satellite television channel, broadcast from London. MBC's own materials, its recent annual reports and the Saudi Exchange all date this to 1991 without giving a day; the widely repeated date of 18 September rests on sources that cannot be verified. September 1991 is what the record supports.
1991
Al Ibrahim, whose sister Al Jawhara was married to King Fahd, with the Jeddah financier Saleh Abdullah Kamel. Al Ibrahim has been chairman for the whole thirty-five years.
1992·06·30
Middle East Broadcasting Centre Ltd completes the purchase of the American wire service for 3.95 million dollars in cash, approved on 23 June and signed on the 30th, saying it would invest a further 10 to 12 million rebuilding it.
1993·10·15
The co-founder establishes Arab Radio and Television, the rival Jeddah-based network he ran for the rest of his career. This is often read as the moment of separation, but no source gives a date for his exit from MBC, and he was still reported as a shareholder decades later.
1994
MBC FM, described by the group as the first radio station of its kind in Saudi Arabia. Radio has stayed in the business ever since.
2000·05
The wire service passes to News World Communications after eight years. The episode is barely mentioned in MBC's own histories.
2001London → Dubai
Group chief executive Ali Al-Hedeithy says the move will be complete by the end of the year and that MBC will be on air from Dubai on 1 January 2002, into a six-storey, 120,000 square foot building in Dubai Media City. A London representative office and the Beirut production studios are kept.
Era II
2002 — 2006
Eleven years of London ended in a single move. From Dubai Media City the company stopped being a channel and started being a bouquet — Hollywood film channels, a children's channel, and a rolling news operation launched into a war.
2002·01·01Dubai Media City
The relocation is completed on schedule. Dubai Media City's chairman calls it a milestone in the evolution of the Arab media industry; in practice it puts the company inside the region it broadcasts to for the first time.
2003·01·12
A 24-hour English-language film channel, opening with a James Bond season. It is the start of the Hollywood-content strategy that would define the bouquet for a decade.
2003·03·03Dubai Media City
Weeks before the invasion of Iraq, and explicitly as MBC's answer to Al Jazeera. Funding came from MBC together with Saudi, Kuwaiti and other Gulf investors and Lebanon's Hariri Group. Salah Qallab, a former Jordanian information minister, was its first general manager.
2004
The former editor-in-chief of Asharq Al-Awsat becomes general manager and holds the job for ten years.
2004
The children's channel. Widely dated to 8 December 2004, but that day is uncited in every source available; treat the year as reliable and the date as approximate.
2005·02·01
Spun off from MBC 2, aimed initially at liberal adult viewers and later repositioned towards women.
2005
The group's Arabic drama channel. MBC's own 2025 annual report dates it to 2005; other accounts say 2010, and no launch date appears anywhere in the public record. The year is approximate.
Era III
2007 — 2011
A channel roughly every year, built on studio output deals negotiated in Los Angeles and scheduled in Dubai. In the same years the group put its programmes online, more or less by accident, and discovered a second business.
2007·03·05
Aimed at young men, opening with the pilot of Lost.
2007·07·03
The Khaleeji music channel, launched with a live concert broadcast. It ran for nineteen years.
2007
A catch-up service for MBC programmes, reported to be drawing around four million monthly views. Nobody at the time described it as a streaming business.
2008·10·26
Test transmissions from 22 October, formal launch on the 26th at six in the evening Saudi time, opening with Spider-Man.
2009·01
The new US president's first television interview in office goes to the five-year-old channel rather than to an American network.
2010·09·06
A free, advertising-funded video-on-demand service — described at the time as Arabia's Hulu — putting programmes online simultaneously with broadcast. MBC's own annual reports date Shahid to 2008, which is when the catch-up service existed; the full platform is 2010. Everything the group is worth today grew from this.
2011·01·14
Premieres on MBC 1 with Ali Jaber, Najwa Karam and Ahmed Helmy on the panel, and runs seven seasons to 2024. The first proof that a global format could carry a pan-Arab schedule.
2011·06·23
Riordan retires in early October after negotiating MBC's Hollywood studio deals and launching its Western-content channels — MBC 2, 4, Action and Max — and stays on as adviser to the chairman and board.
2011·11
He had joined in October 2002 as director of operations and been chief operating officer since June 2005. He would run the company, in two spells, for most of the next fourteen years.
Era IV
2012 — 2016
The group licensed the world's biggest entertainment formats and made them Arabic, opened in Egypt, and quietly turned a free catch-up service into a subscription platform. By its twenty-fifth year it was the last of its generation still expanding.
2012
Al Arabiya's rolling-news sister channel. Sources give both January and March 2012; the year is settled, the month is not.
2012·07
Reaches the top of the MENA App Store within a week of release.
2012·09·14
Premieres on MBC 1, produced from Beirut by Sony Pictures Television Arabia and simulcast on LBCI, with Kadim Al Sahir, Sherine, Assi El Helani and Saber Rebaï as coaches. Six seasons follow, the most recent in October 2025.
2012·11Cairo
The group's first dedicated Egyptian channel, launched at a Cairo ceremony on 16 October and on air on NileSat in early November — Egypt Independent reported Friday the 8th, other accounts the 9th — opening with a live episode of The Voice.
2014
The ad-free subscription tier, later renamed Shahid VIP. The moment the platform stopped being a marketing channel for the broadcast business.
2014·11·22
The deputy general manager is appointed by the chairman; Abdulrahman Al Rashed moves to the MBC Group board after ten years running the channel.
2015·01
Al Toraifi leaves after ten weeks to become Saudi information minister. Al Arabiya has, from here on, been a route into and out of government.
2016·09·19
MBC marks its quarter-century running more than a dozen channels from Dubai. Al Arabiya's own editor calls it the last man standing among the pan-Arab satellite pioneers.
MBC has been three companies under one name, and each move took a generation of people with it.
Era V — 2017 to 2022
Era V
2017 — 2022
The founder was detained in Riyadh for eighty-three days. What the company was afterwards — who owned it, where it was headquartered, whose strategy it served — was different in every respect from what it had been before.
2017·11Riyadh
The founder and chairman is detained in Riyadh in the anti-corruption campaign ordered by Crown Prince Mohammed bin Salman. Co-founder Saleh Kamel is detained on 4 November. The New York Times reported that Al Ibrahim had been summoned to Riyadh believing he was attending a business meeting.
2018·01·26–27
Reporting his release, the New York Times was explicit that the terms were not known — including whether he had surrendered any MBC assets or management control.
2018·01–02
Accounts differ and cannot be reconciled. Reuters, citing an unnamed MBC executive, reported on 29 January 2018 that Al Ibrahim would keep management control and that his 40 per cent stake was unchanged. Middle East Monitor, citing Al-Quds Al-Arabi and unnamed sources, reported on 9 February that the Saudi state would hold 60 per cent. What is documented is only the end state: the disclosures around the 2023 offering record Al Istedamah Holding, a Ministry of Finance-linked vehicle, at 60 per cent and Al Ibrahim at 40 — 54 and 36 after the float.
2018·09·18
O3 Productions, AlSadaf in Saudi Arabia and O3 Medya in Turkey are consolidated into a single production company under Peter Smith, formerly president of NBCUniversal International. The group starts making its own drama at scale rather than buying it.
2019·01·01
Turki Aldakhil departs; Abdulrahman Al Rashed returns to head a new editorial board for both channels, its members including Ali Al-Hedeithy, Salman Al-Dossary and Faisal J. Abbas.
2019·09·21
A channel dedicated to the Maghreb — the group's answer to an audience it had been broadcasting to for twenty-eight years without addressing directly.
2019·12·10
The former chairman of Luxembourg's M7 Group succeeds Sam Barnett, who had resigned that October.
2020·01·15Dubai
A Dubai Opera event, the Burj Khalifa lit with the slogan, and a move to cloud infrastructure. Subscribers go from roughly 100,000 in January to a claimed 1.4 million by mid-year. This, not 2019, is the platform relaunch, whatever later summaries say.
2020·06·29
Announced with a first cohort due to start training that October, under executive director of talent Jana Yamani, who also launched MBC TALENT in January 2021 as a management agency for Saudi creatives. The group begins building its own supply of people.
2020·11·03
The group's commercial and ad-sales unit begins operating, with Ahmed Al Sahhaf as chief executive and Nadim Samara as chief operating officer.
2020·12·22
D'Halluin steps down after about a year and becomes an adviser to the board. Majid Al Ibrahim joins as a board representative overseeing initiatives aligned to Vision 2030.
2021·07·22
MBC is engaged to launch and operate SSC's new sports satellite channels and to stream Saudi competitions on Shahid — a services contract, not a rights holding. It becomes a large enough share of revenue that its eventual conclusion reshapes the accounts.
2022·09·19Riyadh
The move from Dubai Media City is completed, thirty-one years after London and twenty after Dubai. The group then claims more than seventeen channels and two FM stations, with eighty-plus new titles planned in Saudi Arabia.
Era VI
2023 — 2026
A public offering sixty-six times covered, a sovereign fund taking control, a new chief executive from Australian streaming, the loss of the football business, and a streaming platform that finally started making money.
2023·11·24
33,250,000 new shares, 10 per cent of post-offering capital, approved by the Capital Market Authority. A primary offering: the shares were newly issued and the proceeds went to the company, not to selling shareholders.
2023·12·12
The final price is set at the top of the range. Institutional demand reaches SAR 54.5 billion — about 14.5 billion dollars — for gross proceeds of SAR 831 million. The retail tranche closes 17.6 times covered with 359,464 subscribers.
2024·01·08Tadawul
Shares close the first day up 30 per cent at SAR 32.5, valuing the group at about SAR 11 billion. Ownership on listing: Istedamah Holding 54 per cent, Waleed Al Ibrahim 36, free float 10. A company founded in London by two private individuals is now a Saudi listed entity.
2024·11·04
The Public Investment Fund agrees to acquire the 54 per cent holding for about two billion dollars, subject to approvals.
2025·04·08
Barnett leaves after twenty-three years to run Central European Media Enterprises, staying on as an adviser to the board. Sneesby, founder of the Australian streaming service Stan and former chief executive of Nine Entertainment, takes over on 1 May.
2025·06·17
Thmanyah wins exclusive Middle East rights to the Saudi Pro League, King Cup, Super Cup and First Division from 2025-26. MBC had held Saudi league rights from 2014-15 to 2023-24 before that agreement was ended early. Shahid replaces the football with the Bundesliga, the Coppa Italia and the Copa del Rey.
2025·07·20Riyadh
Channels, digital platforms and all editorial, administrative and operational functions relocate from Dubai — three studios and three control rooms staffed by 230 people, with five more studios planned. Twenty-two years after it launched into a war from Dubai Media City.
2025·09·07Venice
MBC Studios is executive producer of Kaouther Ben Hania's film, which receives a twenty-three-minute standing ovation at the 82nd Venice Film Festival and wins the Silver Lion Grand Jury Prize.
2025·09·22
179.55 million shares at SAR 41.60, a total of SAR 7.469 billion. The sovereign fund is now the controlling shareholder; Al Ibrahim retains 36 per cent.
2026·01·02
The streaming brand is aligned with the group. Tiers, pricing and library are unchanged — the change is what the company now considers its main product.
2026·06·01
Reported as officially announced by MBC, with no business rationale given publicly. No press release confirming it could be found.
2026·08·10
Revenue of SAR 2,284.5 million, down 24.6 per cent, and a net loss of SAR 34 million against a SAR 414 million profit a year earlier. The causes given are softer advertising, concluded broadcasting and technical services contracts, and SAR 294 million of unrealised fair-value losses on financial holdings. Normalised net profit for the half was SAR 177.7 million. In the same statement MBC Shahid reported revenue up 18.5 per cent, a net profit of SAR 54.2 million and record subscriber additions in June, with full-year profitability now expected a year early.
2026·08·26Cologne
Revealed at Gamescom with a debut title, an Arabian-fantasy action-adventure. The studio is based between Riyadh and London.
2026·09
The anniversary arrives with the shares trading, at the end of August, around a third below where they started the year, and thirty-five years after a channel nobody had asked for went up from London.
The people who built it
These are the people whose roles at MBC are documented in press releases, filings and contemporaneous reporting. It is a short list for a thirty-five-year-old company of two thousand people, and that is exactly the problem: the engineers who arranged the first uplink, the schedulers who filled a bouquet, the producers who made the drama and the sales teams who paid for it are almost entirely absent from the record. They are who this project is for.
This list is drawn only from named appearances in published sources. It is not a ranking, and it is not close to complete.
Thirty-five years, in figures
Figures as published by MBC Group in its 2024 and 2025 annual reports and by the Saudi Exchange, 2026. Where MBC's own reports disagree — the channel count is given as 13, 14 and "over 17" in different documents — the conservative figure is used.
Why this anniversary is different
Thirty-five years is an awkward number for a company and a good one for an archive. The people who put MBC 1 on air from London in 1991 were in their twenties, thirties and forties. Most of them are alive, most of them are contactable, and a decent number are retired and have time. That will not be true at fifty.
What makes MBC harder than most is that there is no single institution left to ask. The London broadcaster, the Dubai content group and the listed Riyadh company are legally continuous and practically three different organisations. Nobody currently employed was there for the first two. Each relocation ended careers, dispersed teams across the region and left the method in the heads of people who then went somewhere else.
Almost none of what is in this timeline was written down by the people who did it. The annual reports record the launches. They do not record how the first uplink was arranged, what the Hollywood output deals actually cost and what was conceded to get them, or what was learned turning a free catch-up service into a platform with five million subscribers.
A thirty-fifth anniversary is not usually an occasion for anything. This one is a window that is closing.
Identify and reconnect the builders across all four generations — editorial, programming, drama, engineering, digital, commercial, talent and leadership — in London, Dubai, Cairo, Beirut and Riyadh.
One structured hour each. Not nostalgia — method. What was decided, what it cost, and what they would do differently.
Tagged to a person, a period, a function and a milestone, so that the next broadcaster attempting the same thing can actually find the answer.
Compiled from MBC Group's own annual reports and press releases, Tadawul filings and the Saudi Exchange company profile, the Public Investment Fund, Gulf News, Arab News, Reuters, the UPI archives, Al Arabiya, BroadcastPro ME, Campaign Middle East, Gulf Business, Variety and contemporaneous news coverage. Where sources disagree — notably on the launch day in September 1991, on several channel launch years, and on the 2017 change in ownership — this account gives what is documented rather than what is repeated, and says so at the point where the record runs out.
This is an independent alumni project. It is not affiliated with, endorsed by, or a property of MBC Group.